ASEAN member states participating in the Program will implement a communication and promotional plan to raise awareness of the event and participating businesses. This will be showed through ASEAN’s official channels, the Program’s website, and national media outlets, including press and broadcasting platforms.
Businesses joined in the AOSD can use logo and key visual of the Program for their own advertising campain. Guidelines for the Use of Logo and Key Visual as below:
Organizations and businesses using the Program’s logo/key visual kit must comply with the official template provided and guided by the Organizing Body (logo template can be downloaded via the QR code below);
The logo/key visual kit must be used as designed, without unauthorized changes to color, proportion, or structure;
The logo/key visual must not be used for purposes outside of promotional, informational, or communication activities related to business offers, promotions, or other relevant events taking place within the timeframe of the Program;
It is prohibited to use any associated elements (images, sounds, voices, texts, symbols, colors, lighting, or similar forms) that may negatively affect the logo/key visual, the Program’s image, or the image of ASEAN member states;
It is strictly prohibited to use images, sounds, voices, texts, symbols, colors, lighting, or similar forms that are inconsistent with Vietnamese cultural traditions, customs, or current legal regulations, or that are contrary to the policies and guidelines of the Party and the State when combined with the logo/key visual.
Businesses are encouraged to post the Program’s key visual on their social media channels and websites.
After successfully register the AOSD, businesses scan this QR to get the Program’s Logo and Key visual kit.
Timeline for using Logo and Key visual kit: from July 2024 to the end of 10 August 2024.
https://drive.google.com/drive/folders/1aRzKzymOEtWXZ6tIR3jUSMDZOV8OAV4E?usp=drive_link